PLMA is set to host the largest and most international trade show in its history this 20-21 May at the RAI Exhibition Centre in Amsterdam. The 2025 World of Private Label International Trade Show will bring together more than 35.000 exhibitors and buyers from over 125 countries, making it a truly global gathering of private label professionals.
With more than 3,100 exhibitors representing diverse markets across Europe, Asia, North America, South America, the Middle East, and beyond, this year’s event underscores the growing importance and interconnectedness of the private label industry on a global scale. Buyers from all corners of the world, spanning major retailers, wholesalers, e-commerce giants, and distributors, will meet in Amsterdam to explore the latest products, trends, and innovations that is shaping the private label sector.
Prior to the opening of the show floor, on Monday 19 May, there will be workshops and a seminar programme from 13:00-16:00. Keynote speaker is Tim Hehenkamp, Director Category Manager of Jumbo Supermarkets, Dutch second retailer. He will present the retailer’s vision on the critical role of private label product innovation. Sebastiaan van Deth, Customer Success Consultant at NielsenIQ will give an update of the country-by-country private label market share data. Anne Ravalet, Senior Manager Trends and Innovatin at Daymon International will report on the latest and upcoming mega and micro FMCG trends.
With the event just around the corner, now is the time to secure your visit, as registration is by pre-registration only. For registration and more information, click here.