PLMA’s Online 'Lunch and Learn' is designed for private label manufacturers, retailers and wholesalers, who want to expand their knowledge of the private label business. PLMA organises several sessions a year, each focussing on different topics.
The next one-hour webinar about The Neuroscience of Packaging Redesigns will be held on 28 June 2023, 12:30 - 13:30 CET.
Every packaging needs a fresh design sooner or later. And preferably a design that still feels familiar. How can you create something that is 90% different, but still 100% your brand?
Learn how you can leverage insights from retail psychology and neuroscience to avoid common pitfalls and win the hearts of consumers. Tim Zuidgeest, Co-founder Unravel Neuromarketing Research, will unveil the best kept secrets in this online lunch & learn.
The Lunch & Learn Speaker Series is free for PLMA members, retailers and wholesalers. For more information, please contact PLMA International Council at firstname.lastname@example.org.